Identity Branding
Portfolio
dar ātma
Founded in 2014, dar ātma is a yoga and wellness center in Kuwait, providing a comfortable space for practicing yoga, meditation, and healing. dar ātma seeks to build a healthy community based around love and compassion.
Concrete was approached by dar ātma in 2019, after they had been struggling with consistency in both their branding, visuals, and content direction.
300° Fahrenheit
Rokit
Solo Tacos
Initially founded in 2014, Solo Tacos began with a single mission: To bring authentic Mexican cuisine from Mexico to Kuwait. With a unique outlook and one-of-a-kind recipes, Solo Tacos has grown to become one of the most widely recognized names among Mexican restaurants in the country.
However as the business aged, so did their branding.
KIB 2023 Calendar
The Reseller
Officially started in 2019, The Rèseller is an online shop specializing in collecting rare pieces from global luxury brands that are unattainable locally and selling them at competitive prices.
With The Rèseller, we were tasked with re-imagining the look and feel of the business; taking it from a simple logo to a sophisticated brand encompassing both digital and physical elements.
I Love Food
I Love Food is a subscription-based healthy food kitchen in Kuwait dedicated to offering healthy alternatives to everyone’s favorite dishes at affordable prices.
With I Love Food, we were tasked with giving the brand a much-needed refresh. The original brand lacked a sense of character and was struggling to deliver a consistent voice and messaging.